It takes every Canadian cheering their hearts out. It takes families of every kind. It takes sacrifice, unconditional support and unparalleled commitment. It takes hard work before the sun comes up, and determination long after it goes down. Dreams are nothing without the people behind them, working together to help them come true; feeding them with the physical and emotional nourishment needed to keep Canadian athletes reaching for the podium. It takes all this and more.
A portion of the proceeds from these bags goes towards the $1 million contribution Sobeys Inc. is making to Team Canada’s athletes competing in Beijing to help them Feed The Dream.